A conference on mental health, psychedelics, and political leadership? It sounded like a challenge - and it was. The brief was serious, the topic sensitive, and the venue prestigious (Prague Castle). The key was finding a concept that tied it all together. No clichés, no 'new age' symbols. Just clean design, bold typography, and a modern, breathing gradient.
TOMÁŠ KOLDER
SENIOR PR CONSULTANT
We worked with Mirek on several projects already ranging from simple single tasks to larger brand visuals. It was always easy to communicate, get outputs on time and have a good time while working.
The identity wasn’t created just for this year—it was designed with future use in mind. By adjusting the gradient and introducing new faces or illustrations, the visual identity can be easily adapted for future editions of the conference.
